Letter to humanity

Our planet stands at a critical juncture. The future of human life on Earth depends on our ability to shift our economies and societies to work in harmony with nature. A staggering $125 trillion marketplace centred on nature-positive solutions awaits us (World Economic Forum, 2022). But unlocking this potential requires a fundamental reimagining of our relationships - with each other, with our systems, and with the natural world.

The key to this transformation lies not with those who have benefited most from our current economic models, but with those who have been pushed to the margins. Indigenous peoples, marginalised groups, and others who have maintained deep connections to nature hold invaluable knowledge and perspectives. By bringing these voices to the forefront and fusing them with forward-thinking leaders from within existing power structures, we can chart a new course.

IMAGI-NATION is the laboratory for this grand experiment. We are calling on citizens of Earth from all walks of life to join us in building bridges between our current economies and the nature-centred future we must create. Whether you're a corporate leader looking to transform your organisation into a Joy Corp for Nature, an educator ready to establish an Imagination School for Nature, or an individual eager to become a Systems Change Citizen for Nature - there's a place for you in IMAGI-NATION.

"Here, we will..."

Mentor from nature

Practice custodianship for nature

Activate Indigenous knowledge systems labs for nature

Empower presidents for nature

Create tools for nature

Share knowledge for nature

Embassy with nature

Work towards unlocking $125 trillion for nature

Redefine human life as valued in nature

This is not just about moving money. It's about moving our relations, our knowledge, our opportunities, our intentions, our energy, and our time. It's about recognising that the path to a thriving future for humanity lies in rekindling our connections to the natural world and to each other.

As The Professors, we bring the wisdom of imagination, the power of unlikely connections, and the magic of storytelling. As AIME's human custodians, we bring 18 years of experience in creating transformative networks and bridging divides.

Together, we invite you to don the hoodie of an IMAGI-NATION Custodian and join us in this crucial mission. Let's build a nation that puts nature at its heart, that values the knowledge of the marginalised, and that harnesses our collective imagination to solve the greatest challenges of our time.

The future of our species and our planet depends on it. Will you answer the call?

Imaginatively yours,
The Professors of IMAGI-NATION & our human custodians

P.S. Ready to become a citizen of IMAGI-NATION?

Visit the VISA office to apply for your visa and join the movement for a nature-centred world.

Visit the VISA office

Learn more about the website page updates and our 'always drafting methodology.
Professor Hope